I have been lucky enough to be one of the few and many people that have had the chance to preview the beta of stackoverflow.com. It has a very nice look and feel in my opinion and seems to work very well for an early beta. Jeff Atwood deserves major kudos. However I have had one plaguing question?

Is stackoverflow.com really a Web 2.0 site?

I started thinking about this question a couple days ago, because as many of you know I have my own project, that isn’t much different functionality wise than stack overflow. As I started cataloging everything that a Web 2.0 site is suppose to consist of, the more I asked the question what is a Web 2.0 site, and is stackoverflow.com really one?

Tim O’Reilly defines Web 2.0 as the following:

Web 2.0 is the business revolution in the computer industry caused by the move to the Internet as platform, and an attempt to understand the rules for success on that new platform.

In my opinion a platform has the following characteristics and so does a Web 2.0.  There are probably many more, but these are the top 4.

1. It must have a fluent interface.  (this is usually implemented through AJAX)
2. It must have an externally available API.  (because a closed platform is what Web 1.0 was all about)
3. Users can own data and have control over who sees it.
4. It is an obvious advancement from the previous Web 1.0 version of the software if one exisited.

Just as a precursor to the following discussion, I have never heard Jeff proclaim that stack overflow is a Web 2.0 site, so this is just my ramblings.  Jeff has also done an awesome job with the site in a short period of time so everything I am saying now will probably change in the future.

Stackoverflow.com has only really done #1 of the first 3.  However what I really want to have a discussion on is if it really has advanced it self enough beyond the old forum model to really be considered 2.0 worthy or is it just a display layer on the 1.0.  For all intents and purposes we are going to use the forums on ASP.NET for comparison.

• Allows users to create posts? (both yes)
• Allows users to create reply to the posts? (both yes)
• Allows users to talk to each other? (asp.net only)
• Allows users to rank posts? (both yes, but different mechanisms)
• Allows users to rank replies to posts? (stackoverflow.com only)
• Allows users to get a system ranking against other users? (both yes)
• Allows users to tag posts? (both yes)
• Allows users to tag replies? (asp.net only)
• Allows users to mark a reply as an answer? (both yes)
• Allows categorization of posts? (asp.net only)
• Users aquire badges of honor in the system? (both yes)
• Users can have a profile of themself and their activity? (both yes)
• Can easily follow a posting? (asp.net only)
• Can easily follow a grouping of posts? (asp.net only)
• Allow users to delete posts? (stackoverflow.com only)
  
• Allow users to delete replies? (stackoverflow.com only)
  

Using the above questions it makes stackoverflow.com look like it is playing catch up to the asp.net forums, which has had a 6 year head start.  But it still begs to ask the question is the technology and application of it worth of the title 2.0 or just 1.1?  I think Jeff needs to impliment the following beyond the typical forum to really claim that 2.0 title.

• An external API (REST seems popular)
• Become less of a destination and more of a service:
  • Render in other platforms. (Facebook and/or Open Social)
  • Allow posting and following via SMS and IM.
• Allow users to follow certain tags, categorizations, users, etc. through RSS, JSON, XML, etc.

I do beleive that Jeff has a long way to go before stack overflow is considered an advancement beyond the standard forum, but if anybody can make that leap it is Jeff.

Tags: Codinghorror, Jeff Atwood, Stackoverflow, Web 2.0

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I received a ton of nice comments from Rob, John, Scott, and Phil related to my previous post, What Software Bloggers Do Girls Like Better? Phil even did a nice follow up post, with some good humor gloating, until the end where his wife let the air out of his sails; like only a wife can do.

The day I posted the article, Scott instant messaged me to say good job on the article. During the conversation he mentioned that I should compare the stats to Oprah.com as a base point for the other statistics. So naturally I thought this would be a good follow up article.

Usually to gauge the effectiveness of a relative score, like the percent of girls that visit your site, you need at least two points that fall on opposite ends of each other. These two points need to be based on similar vectors, in this case women, but are based on an outside source. Obviously Oprah is huge with women, so oprah.com is a natural choice for the high end, but I had trouble thinking of a super-nerdy site that would be suitable for the low end, but have enough traffic to give a good basis point. I finally settled on World Of Warcraft, worldofwarcraft.com, as my low end. Mostly because every time I think of WoW, I think of this South Park episode:

The results of this, non scientific, study was very disturbing. Mostly because about 3 out of 25 people who visit WoW on the internet is a female, which blows me away because I was expecting something like 1/50.

This means means the World of War craft beat out Jeff, Joel, and Scott, and Phil is slightly above the WoW site at about a 5% lead.

The numbers for Oprah was about what I expected, and probably align very closely to her TV numbers with about 85% of her viewers being female.

If anybody has a better website, than World of Warcraft, for me to compare these guys against please let me know.

Tags: Google, Google Ad Planner, Jeff Atwood, Joel Spolsky, Jon Galloway, Phil Haack, Rob Conery, Scott Hanselman

Posted in Programming, Review | | | View blog reactions | 1 Comment »

Today I received an invite to Google Ad Planner.  As I was playing around with this new tool, I was really blown away by how much information Google has collected on specific websites.  So much so that I wanted to share this tool with my readers, but I couldn’t come up with an interesting way to demonstrate the capabilities.  Until I started looking up some of my favorite bloggers and saw the almost embarrassing balance between females and males.

So today I am going to analyze

• Scott Hanselman
• Phil Haack
• Jeff Atwood
• Joel Spolsky

with Google Ad Planner, to find out who is more popular with the ladies, Scott, Phil, Jeff, or Joel.  I know this is one of those questions that has been hotly debated by nobody, but I thought it was a good mechanism to demonstrate what kind of information Google Ad Planner can show.

Please note that I wanted to also analyze, Rob Conery and Jon Galloway too, but their data was yielding results that I don’t think was accurate.  Possibly because Google didn’t have enough information to classify them yet.

What is Google Ad Planner?

Google Ad Planner is a free media planning tool that can help you identify websites your audience is likely to visit so you can make better-informed advertising decisions.

With Google Ad Planner, you can:

• Define audiences by demographics and interests.
• Search for websites relevant to your audience.
• Access aggregated statistics on the number of unique visitors, page views, and other data for millions of websites from over 40 countries.
• Create lists of websites where you’d like to advertise and store them in a media plan.
• Generate aggregated website statistics for your media plan.

Get to it already, which blogger is it?

According to Google Ad Planner, from least likable by the ladies to most likable by ladies…  drum roll please… is…

3rd Place – Jeff Attwood

2nd Place – Joel Spolsky and Scott Hanselman

1st Place – Phil Haack

I am not sure how Google Calculates these metrics, but if I had to do an analysis, purely on speculation of why Phil Haack won.  I would conclude the following:

1. Phil has a very nice and ascetically pleasing website, where the other 3 candidates have more of a utilitarian design.  (much like mine)
2. Phil and Scott had pictures of them self on their frontpage and seemed to do better than Jeff and Joel who didn’t.  By a pure numbers game, Jeff and Joel should have been leading the pack because, they had a broader reach, and thus higher page ranks.
3. The last one, which I think is most important for attracting the ladies to your blog is: Phil was the only blogger to post a picture of himself with his son, on the front page.

Hope you enjoyed this preview of Google Ad Planner, it has some really nice analytical features that will help anybody doing a high level comparison of demographics for different websites.

Note: I didn’t include my self in this analysis, because Google Ad Planner didn’t actually have an info sheet compiled for coderjournal.com.

Tags: Google, Google Ad Planner, Jeff Atwood, Joel Spolsky, Phil Haack, Scott Hanselman

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